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The surprising reason why Apple was so gung-ho about its 5G iPhone

November 19, 2020. Summarized by summa-bot.

Photo taken in New York on Oct. 23, 2020, shows Apple Inc.'s iPhone 12 smartphone models. (Photo by Kyodo News via Getty Images)

Verizon and Apple are teaming up on another sales pitch for the 5G iPhone 12 — and this time, they're aiming at business customers.

New York (CNN Business)Verizon and Apple are teaming up on another sales pitch for the 5G iPhone 12 — and this time, they're aiming at business customers.

"This makes it simple, it makes it easy, it makes it affordable for enterprises to accelerate their transformation because of the power of 5G from Verizon and the device from Apple," Tami Erwin, CEO of Verizon Business, said in an interview ahead of Thursday's event.

Strong sales of the iPhone 12 to enterprise customers could also help Apple during a year when individual consumers may be hesitant to upgrade amid the economic downturn and the limited consumer uses of 5G currently available.

Verizon and Apple are betting that getting more 5G devices into the hands of companies will give developers greater incentive to create apps that use the new network technology, and potentially lead to even wider adoption.

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