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'The Muppet Show' showcases the seemingly endless depth of Disney+

February 19, 2021. Summarized by summa-bot.

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Over on Disney+ it's time to play the music; it's time to light the lights as "The Muppet Show" debuts on the service Friday.

New York (CNN Business)Over on Disney+ it's time to play the music; it's time to light the lights as "The Muppet Show" debuts on the service Friday.

The streaming debut of "The Muppet Show," arguably the brand's most seminal work, may not have the fanfare of a new Pixar film like "Soul" or a fresh Marvel Studios series like "WandaVision. " And a series from 1976 that features guest stars like Liza Minnelli and Gene Kelly is unlikely to fully grab Gen-Zers' frenetic attention spans.

As streaming services try to figure out how to build up their libraries to nab more subscribers, the already content-rich Disney+ — a service that has everything from Mickey Mouse to Bart Simpson — gets even richer.

They may not have the blockbuster prowess of Star Wars or even Disney Animation, but in streaming a recognizable name is sometimes all that's needed to get subscribers to pay $6. 99 a month.

Also, it could help build lifelong loyalty to the service as the child grows up — something Disney (DIS) knows all about, considering how many adults go to Disney World every year.

As streaming has proliferated, so has kids' content.

In just one example earlier this week, WarnerMedia, CNN's parent company, announced it will add more children's programming to its streaming service, HBO Max.

The new shows and movies will expand the service's already robust library of children's programming — a library that also includes the Muppets via WarnerMedia's partnership with Sesame Workshop, the nonprofit organization that makes "Sesame Street. "

Disney+ didn't really need "The Muppet Show" to bring in paying customers: The service is nearing 100 million subscribers, and has become the crown jewel of Disney's entire media empire, which is currently besieged by the coronavirus pandemic.

Yet in the streaming world, there's no such thing as too much content, especially when it comes to kids' titles.

By adding "The Muppet Show," Disney+ is trying to make a connection, rainbow or otherwise, that will reach old fans of the show and will hopefully create new ones.

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