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McDonald's links executive pay to diversity targets

February 18, 2021. Summarized by summa-bot.

Compression ratio: 62%. 1 min read.

An employee wearing protective gloves hands an order to a customer through a drive-thru window at a McDonald's Corp. restaurant in Oakland, California, U.S., on Thursday, April 9, 2020. Some of America's fast-food??workers??are finally getting face??masks??and emergency sick days to help??get??them through the coronavirus outbreak. Photographer: David Paul Morris/Bloomberg via Getty Images

McDonald's will tie executive pay to diversity goals and aim to hit gender parity in management by the end of 2030 as the company tries to overhaul its workplace culture.

New York (CNN Business)McDonald's will tie executive pay to diversity goals and aim to hit gender parity in management by the end of 2030 as the company tries to overhaul its workplace culture.

CEO Chris Kempczinski described the new goals in a letter sent to employees Thursday.

The company aims to increase the percentage of women in the roles of senior director and above from 37% to 45% globally by the end of 2025.

The new goals come amid a broader shift at McDonald's.

Former CEO Steve Easterbrook was fired in 2019 for violating company policy by engaging in a relationship with an employee.

In November, the company hired a new global head of diversity, equity and inclusion.

The targets announced Thursday also follow racial discrimination lawsuits filed against the company by current and former franchise operators.

Earlier this week, a Black franchise operator sued the company for allegedly steering him toward less profitable restaurants in lower-income, predominantly Black neighborhoods because of his race.

In September, dozens of Black former franchise operators sued the company, citing similar complaints.

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