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Apple's major privacy change is here. What you need to know

April 26, 2021. Summarized by summa-bot.

Compression ratio: 15.5%. 1 min read.

A customer holds a new Apple Inc. iPhone 12 Pro at an Apple Inc. store in San Francisco, California, U.S., on Friday, Oct. 23, 2020. The iPhone 12 and iPhone 12 Pro went on sale in stores, but with individual shopping sessions replacing the famous lines and crowds around locations. Photographer: David Paul Morris/Bloomberg via Getty Images

Apple is rolling out a major privacy feature on Monday that will allow iOS users to decide how they want their personal data handled -- a move that has worried some companies, including Facebook.

(CNN Business)Apple is rolling out a major privacy feature on Monday that will allow iOS users to decide how they want their personal data handled -- a move that has worried some companies, including Facebook.

iOS users must now give explicit permission for apps to track their behavior and sell their personal data, such as age, location, spending habits and health information, to advertisers.

Apple's effort has roiled some businesses that rely on data tracking to target users with personalized advertising.

Facebook (FB), which makes almost all of its revenue from advertising, warned investors in August that Apple's software changes could hurt its business if people start opting-out of tracking.

Apple (AAPL) added new labels in December to its App Store that explain what kind of user data is collected and shared for each app, from financial and location information to browsing and purchase history.

by summa-bot

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